Monday, September 1, 2008
What Can You Sell On MySpace?
If you have no product or service ready, that is an entirely different story. If this is the case, I suggest selling private label electronic products in specific niches. For instance, you could purchase a bunch of private label content E-Books about do-it-yourself home repairs – and then you could target that specific crowd with your products.
I personally suggest that you begin by looking for a target niche on MySpace. For instance, determine whether or not there are a significant amount of people who are interested in carpentry or soccer. Then determine whether or not there are places where they usually congregate to discuss these topics. If this is the case, then you have a market at your fingertips.
Once you have your market determined, then begin looking for private label products, including software, E-Books, and reports. Begin compiling a stock of these materials and then figure out how you will sell them to your customers. For instance, do you want to create a membership site? Or would you rather sell each component by itself?
The last step is to find some way in which you can market these products to your target audience. For instance, should you simply mention to your friends that you are having a sale at your site – and give some sort of a discount to everyone on your list? This is definitely one option.
Another option is to specifically find people who might be interested over forums and groups and send them private messages with the information. Ideally, however, you will want to restrict all marketing efforts to your friends list, as your chances of being flagged will be much smaller.
The Risks Of Making Money On MySpace
The biggest risk of using MySpace to make money is basing your entire business model on a MySpace profile. This is a big risk because MySpace technically owns your profile and can do with it what they wish. If you send out bulletins to your friends and one of them takes issue, your account could be flagged and banned. This means that all of your source of new customers would grind to a halt in an instant.
Another significant risk of using MySpace to make money is that MySpace’s terms of service are somewhat unclear about business use; however, the generally accepted understanding of the ToS is that you cannot use MySpace for most commercial uses, including sending out bulletins that include links or putting up links on your profile. Additionally, business profiles are almost certainly not included as a valid use of MySpace.
Additionally, in different sections of the ToS, there is some indication that MySpace reserves the right to sue anyone for commercial use of bulletins.
If, for instance, you send out a bulletin to 40,000 friends, they could fine you a certain amount for each of those individual friends. In most cases, this isn’t something that happens, but it is a possibility if you abuse MySpace for commercial purposes.
Another risk of making money with MySpace is that many segments of MySpace users simply do not convert well. They are teenagers, who do not buy things with credit cards online. If you spend all of your time building up a MySpace account to promote your business, you may end up wasting a considerable amount of time and energy, but without many rewards to show for it.
For all of these reasons, you will want to be cautious about the way in which you use MySpace and the amount of effort you put into it.
The Benefits Of Making Money On MySpace
This is a significant advantage over other methods of finding prospects, as it allows you to do so completely free of charge. Furthermore, MySpace has built-in mechanisms that help you to contact these prospects and to warm them up for selling.
One of these mechanisms is a “bulletin.” A bulletin is a message that you send out to all of the friends on your friends list at the same exact time. Regardless of whether you have 10 friends or 40,000 a bulletin will reach them all in a matter of minutes. Next time they open up their profiles, they will all have that bulletin you sent.
How can you use this in your favor? You can send out a bulletin about something related to your business; and then use that to lure them into reading your MySpace.
For instance, you could stage a giveaway event – and then mention that in your bulletin. This will be especially effective if your friends list is composed of people who you selected based on their interests.
You can also send out private messages to individual users. This is a good method to use in conjunction with a database. If you are taking the time to invite people individually, also take the time to add them to a database, along with some notes about them. If you think they might want something particularly, you could always send them a private message to let them know you are a seller. You can then offer them a discount if they are interested.
There are a number of different benefits of using MySpace to make money. I have listed only a few of the things above.
Tuesday, August 19, 2008
How To Contact Celebrities On MySpace
According to a recent Nielsen/NetRatings survey, 46 million people visited MySpace in July 2006, each spending an average of two hours and 15 minutes on the site. So what makes MySpace so popular? First it lets users create their own free profile, including photos, videos, and music. Users can also completely customize the layout, colors, and text of their profiles including blogs, event announcements, bulletin posts, and more.
Celebrities know that one of the benefits of being on MySpace is that when they make a post to their MySpace blog talking about something they're working on or announce an event such as a live appearance or autograph signing, their messages will be viewed directly by their fans without having to rely on email lists, spend a lot of money on advertising, etc. that may or may not get their message out in time.
Extremely popular with teens and young adults, MySpace is part of a growing new trend on the Internet of social networking sites. Although there are multiple social networking sites online including Friendster, Facebook, and Xanga. MySpace is the most popular. It also has the most celebrities as real members. MySpace is so popular, in fact, that News Corp. bought it for $580 million.
To use MySpace, first you set up your profile. Then you invite your friends to link their profiles to yours and that's when the fun begins! Most of the people linking to you and to your friends will have the same interests, live in the same town, etc. So it's a great way to keep in touch with old friends and also make new ones, which is why MySpace is called a "social networking" site. Think of it like six degrees of separation (but in actuality it's more like three degrees online!).
Although MySpace is currently used mostly by teens, more young adults and adults are signing up every day (including celebrities). So despite what you may have heard about old men setting up profiles on MySpace to lure young children, most people use it to keep in touch with other people like themselves and to make new friends. You can search for people by zip code, city, high school, college, networking category (marketing, publishing, etc.), and more. This lets you find other people you already know or would like to meet, because they share either the same background or the same interests, career, or hobbies you do.
MySpace allows its users to share intimate details about their life (sometimes a little too intimate!) that you would perhaps never learn without it since most people put on airs in person. As society becomes more and more socially cut off with technological advances like caller id, email, and text messages, people are now looking for more and more ways to connect on a personal level while still utilizing "cool" technology. MySpace lets them do just that, and celebrities are no exception. They can now communicate with their fans without having to give out their personal information. Now when they meet their fans they can say "look me up on MySpace and send me a message!"
Larger-than-life celebrities use MySpace to promote themselves. Madonna, for instance, posts news about her latest album releases, song downloads, screen savers, and more on her profile (http://www.myspace.com/madonna). Recently it linked to MTV.com so fans could vote for her in the five MTV Video Music Awards categories she was nominated for. Celebrities like Madonna make no qualms about using MySpace as a savvy marketing and promotional tool.
However, many celebrities actually set up their profiles themselves, read their messages, and respond to fans directly. Janice Dickinson, the former "love her or hate her" judge on
So how do you know if the celebrity's profile is real or not? (Unfortunately, there are many celebrity imposters--also known as "fakers"--on MySpace.) There are three main ways to tell: number of friends, personal photos, and the profile's design. Usually, the celebrity's profile with the most friends is the official one. For example, if there are two profiles for Madonna, and one has 200,000 friends and the other has 48 friends, you can bet the one with 200,000 friends is hers. (As of this writing, her official profile has 195,820 friends.) The second way to tell is if the celebrity's profile includes any personal and/or candid photos. You usually have to have your own profile in order to view photos, so you'll need to create one on MySpace first (see below). Imposters usually don't have personal photos of the celebrity. The third main way to tell if a celebrity's profile is real is how professionally the profile is designed. MySpace knows that celebrity profiles bring in a lot of users, so they work to make sure the celebrity's profile is customized and professional. Imposter profiles will not look as slick.
To set up your own MySpace profile, visit http://www.myspace.com and click on Sign Up in the top right-hand corner. From there, fill out the information it asks for and follow the rest of the instructions. After you've set up your profile, you can download profile templates from sites like MyGen. Do a search on Google for "myspace profile templates" to find other similar sites.
After you've set up your own MySpace profile, you can send private messages to celebrities you find after you add them as friends. Since most celebrities understand that when you add them as friends to your profile they may gain additional fans among your friends, they'll usually approve your friend request even though they don't know you. You can also post comments on their page that includes your picture. A great way to request a free autographed photo from the star is to send a message to the one you want one from, making sure to include your name and address in the message.
For a constantly-updated list of celebrities on MySpace, visit http://www.CelebritiesOnMySpace.com .
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Jordan McAuley is the Founder of www.ContactAnyCelebrity.com located in